Micromax Q55 Bling- the IIFA special edition dual SIM mobile launched
In this era of advertisements where two extremely opposite objects can be used to advertise for each other, special edition mobile phone should not be very surprising. But, that the special edition of a mobile phone is based on an awards ceremony does sound surprising. Yes, the special limited edition of Micromax Q55 Bling based on the very renowned IIFA awards is all set to be launched tomorrow at the International Indian Film Academy (IIFA) awards function being held in Sri Lanka.
As, quoted by the business director of Micromax during its release-“The device comes embedded with Swarovski Elements and IIFA insignia on the back of the phone. The special edition device also comes loaded with IIFA content including video of the previous IIFA editions". This edition of the phone will be available for one month after its launch, at the same price as the original one that is Rs. 5500/-
The special edition phones are dual GSM and Dual band and weigh somewhere around 70 gm. They come enlightened with Swaroski’s Crystallized elements and have a 2.4 inches display. The phone even has a 2MP camera, Multi instant messenger, Pre-installed opera mini browser and one touch Facebook launch. For, excellent connectivity to the internet it has the EDGE/GPRS facility and also contains handy memory slot expandable upto 8GB via a MicroSD card. The li-ion battery used in the phone gives a talk-time of 1-4 hours and a standby time of 180 hours for its users.
The company already has a fair presence in Sri Lanka and is trying to better the same by fixing a deal with Dialogue, the largest mobile service provider in Sri Lanka, according to which the phone comes pre-installed with two Dialogue connections. Micromax is also planning to increase its reach by investing in Bangladesh, UAE and Latin America where it plans to tie up with giants like Grameen Phone etc.
Seeing the special features and release date one does not need to be an Einstein to guess that the company is trying to tap popularity of the ever blooming Film industry of our country. All in all the feature packed phone is a must buy for a movie fan, for others well! You can do with the normal edition as well.
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