Lenovo Thinkpad laptops for Rs 29,950 to 34,000 for SMB in India
Lenovo Thinkpad X100e laptop for price of Rs 29, 950 and ThinkPad Edge Series price at Rs 34,000 has been launched in India. Both Lenovo Thinkpad X100e and Edge Series are targeted for small and medium business (SMB) segments in India.
Lenovo Thinkpad X100e Series laptops are targeted for new players (entry players) in SMB segment and ThinkPad Edge Serie laptops are targted for premium SMB segments. Thinkpad X100e and Edge series laptop have display screen of 14-15 inch.
Lenovo Thinkpad X100e laptop starting at price less than Rs. 30,000 are ultraportable and most suitable for high mobility. Lenovo Thinkpad X100e laptop features are Windows 7 starter version, AMD Turion, hard disk ranging from 160-320 GB and dual core processor. Thinkpad X100e laptop are best suited to small business units.
Lenovo Thinkpad Edge series laptops are starting from price of Rs. 34, 000 and best suitable for premium SMB customers which have medium size business. Thinkpad Edge series laptops are equipped with advanced features like good WI-FI connectivity, hard disk ranging from 250-500 GB, 4 GB RAM, bluetooth and 3G connectivity.
Lenovo has revenue share of 10 per cent from SMB segment in its overall revenue from India. With the launch of Lenovo Thinkpad X100e and Edge series laptop, it aims to aggressively improve its market share in India. To grow aggressively in SMB segment, Lenovo India will increase its Lonovo sales points to 500 from current 175 points. Also Lenovo India will increase its presence to 150 cities in India.
Lenovo has sold more than 51 millions ThinkPad PCs Worldwide. However in Lenovo India has minimal share of 2-3 per cent in SMB segment, which it aims to improve significantly with launch of Thinkpad X100e and Edge series laptops.
According to IDC estimates, SMB segment will grow by around 6 percent to Rs 5,500 crores (approx) in 2010. SMB segment currently contributes to around 40% of overall PC market in India.